Finqware, a leading provider of open banking solutions for treasury automation, announces a new partnership with Prima Development Group, one of Romania’s most dynamic real estate developers, with a nationwide and internationally award-winning portfolio of residential developments. The collaboration reinforces Finqware’s position as a trusted financial digitalization partner for the real estate sector, alongside developers such as One United Properties.
With a 20-year track record in the real estate market and a growing portfolio of residential developments in Oradea and Bucharest, Prima Development Group has built a complex operating structure spanning nearly 20 companies. As the Group continues to expand, the need for better visibility, control and efficiency across liquidity management and payment flows has become increasingly important.
The partnership comes at a time when Prima Development Group is further consolidating its operations in Bucharest, alongside its long-established presence in Oradea, making financial coordination across the Group even more important. Prima Development Group is strengthening its presence in the Bucharest market, with over 2,000 apartments currently under construction. By 2025, the company had surpassed the milestone of 5,500 homes delivered across the group in Oradea and Bucharest. The Group’s strategy for the coming period focuses on significant expansion in Bucharest, where it plans to reach a volume of 1,000 units delivered each year. This growth is driven by a shift from boutique projects to large-scale urban regeneration projects.
To address these challenges, Prima Development Group has chosen FinqTreasury, Finqware’s proprietary treasury automation platform. FinqTreasury is a cloud-based treasury management system built on open banking technology, providing secure bank connectivity, real-time cash visibility, and automated bank account reconciliation. The platform significantly reduces manual effort and operational risks associated with traditional financial processes.
“Real-estate groups with multi-entity structures and high payment volumes need more than visibility—they need orchestration. Prima Development Group stands out through its digital maturity and clarity of vision, and we’re excited to support them in completing their financial ecosystem with real-time connectivity and automated payments”
Prior to implementing FinqTreasury, the group managed payments manually through each bank’s internet banking platform, processing transactions across multiple systems. While Prima Development Group has already achieved a high level of digital maturity, its financial overview remained incomplete, focusing primarily on the expense side.
The main need of the group was to integrate banking data and payment capabilities via APIs into their internal system, enabling a complete, real-time financial picture. FinqTreasury addresses this need by connecting all bank accounts across all entities into a single platform and enabling payment initiation and approval workflows, thereby eliminating fragmented processes and manual interventions.
“As our operations continue to grow, especially in a multi-company structure, having a clear and real-time view over liquidity and payments becomes increasingly important. FinqTreasury helps us simplify processes, reduce manual work and gain better control over financial flows across the Group. For us, this is part of the same strategy we apply across the business: building robust systems that support efficiency, predictability, long-term growth and added value.”
This partnership further consolidates Finqware’s role in supporting real-estate companies with advanced treasury automation solutions tailored to multi-entity, multibank environments. By combining open banking connectivity with a powerful treasury platform, Finqware continues to empower finance teams to operate more efficiently and with greater control.
Finqware is a Romanian fintech authorized as a pan-European payment institution, specializing in financial automation and bank connectivity through open banking technology. Through its solutions — including FinqLink and FinqTreasury — Finqware supports the financial digitalization of companies such as FAN Courier, MedLife, Signal Iduna, One United Properties, Rompetrol, Electrica SA, Autonom, and many others. At the same time, the Finqware platform is used by banks such as Banca Transilvania, CEC Bank, and Salt Bank to deliver next-generation payment services based on open banking technology.
PRIMA DEVELOPMENT GROUP is the largest real estate developer in Oradea and one of the most active in Romania, with over 20 years of experience and more than 5,000 apartments delivered in projects with a cumulative value of nearly 400 million euros. Founded in 2005, the company dominates the local market in Oradea and has expanded into Bucharest since 2017, delivering remarkable residential projects such as Boemia Apartments and Core Timpuri Noi – both completed and internationally recognized at the European Property Awards – as well as PRIMA Vista, in the northern part of the capital. Currently, the company is developing Prima Astera, the first high-end project in western Bucharest, which redefines living standards for this area, as well as PRIMA Solis, the first project in the eastern part of the capital built to nZEB standards.
PRIMA DEVELOPMENT GROUP’s vision centers on the construction of reliable and sustainable housing. The team consists of professionals – engineers, architects, and contractors – who ensure superior quality and long-term durability. The company’s philosophy is based on high standards of execution and the creation of modern communities that are well-integrated into the urban landscape. More on https://www.primadevelopment.ro/
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